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Ebay launches WorldOfGood.com http://apocadocs.com/s.pl?1220450595
The site's mission: to preserve "People Positive and Eco Positive" principles that make a positive impact on the people that make them, as well as the environment. In essence, it's similar to The Body Shop: buy ecologically sound products, while allowing the seller to charge a fair price.
All products, producers and sellers are verified by various third parties called Trust Providers -- like TransFair USA (Fair Trade Certified), Co-op America and Aid to Artisans -- to meet a core set of ethical and environmental standards, according to the site. Some example items: an artisan-crafted plate from Chile, banana-fiber animal napkin rings from Kenya, and a stuffed llama from Peru.
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Can our acquisitiveness be used for good, rather than evil?
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