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Posted Wed Oct 7 2009: from Financial Times:
Shopping habits of China's 'suddenly wealthy'
And while China's nouveaux riches share many of the tastes of their counterparts in any other part of the world, there are also a number of customs and cultural legacies that have ­created new markets for ­products that have little value elsewhere. This has encouraged global companies to invest an increasing amount of time and money in understanding what makes the Chinese customer special and how best to market or customise products. In some cases, traditional Chinese tastes, combined with the explosion in wealth during the past decade, have created a rapacious and unsustainable call for the body parts of endangered species. The manufacture of ­traditional delicacies, ornaments and medicinal ingredients has helped to cut swathes through populations of sharks, elephants, seahorses and other species across the world -- and that demand is only expected to increase.
[Read more stories about: hunting to extinction, stupid humans, sixth extinction]

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'Doc Michael says:
The new evolutionary imperative: Consumer Demand.

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