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Study finds profit in cutting emissions http://apocadocs.com/s.pl?1203031429
"Half the cuts in greenhouse gas emissions needed to make the world safe can be achieved at a net profit to the global economy, a study has found. McKinsey, the consultancy, publishes a report on Thursday concluding that investment in energy efficiency of about $170bn a year worldwide would yield a profit of about 17 per cent, or $29bn. Diana Farrell, director of the McKinsey Global Institute, said: "It shows just how much deadweight loss there is in the economy in energy use."
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The ApocaDocs say:
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We can think of some other deadweight losses, too, such as people who idle their cars in drive-thru fast food lanes.
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